Where to watch Sticky Vicky in Benidorm

Sticky Vicky was an absolute legend on the Benidorm entertainment scene. She was famed for her risqué magic show, where she would pull weird and wonderful items out of her… er… downstairs area. The audience loved it and would come back year after year — it even gets a mention in the ITV comedy Benidorm.

Sadly, Sticky Vicky is no longer with us, but the magic lives on. The flagship Sticky Vicky style performance now runs at Insomnia Benidorm on Calle Gerona — a 15-minute interactive cabaret show with two slots a night at 7pm and 7:30pm. Easy to slot in before dinner, no late-night queue, and you get to say you've finally seen the famous Benidorm act everyone talks about.

Across the strip, other venues keep the tradition going late into the night. Carmen Snake — a Spanish TV regular and the most polished of the current performers — runs a nightly three-stop circuit between Palladium, Rockerfellas Cabaret Bar and Zodiac. The Stickystar Magic Show regularly performs at The Red Lion on Calle Mallorca. Together, these acts mean a Sticky Vicky style show is on somewhere in Benidorm pretty much every single night of the season.

Yes. The original Sticky Vicky (Victoria María Aragüés Gadea) retired in 2016, and when she sadly passed away in 2023, her daughter María Gadea Aragüés — performing under the names "Sticky Vicky" and "Sticky Star" — carried on the legendary adults-only interactive magic tradition. For a couple of seasons she ran nightly shows on the main British strip, mainly at Rockerfellas, typically around midnight.

In 2026, María has stepped back from regular nightly performances. The Sticky Star brand still appears at venues like The Red Lion, but the most consistently bookable "Sticky Vicky" experience is now Carmen Snake's three-stop circuit and the early 7pm slot at Insomnia.

Yes. Sticky Vicky passed away at the age of 80 on 29 November 2023. Her real name was Victoria María Aragüés Gadea, and she was world-famous for her legendary adult magic shows in the resort town of Benidorm.

• Date of death: 29 November 2023
• Age: 80
• Announcement: confirmed by her devastated daughter, María, in a post on social media.
• Legacy: entertained millions of tourists with her iconic performances for over three decades, achieving cult status amongst British holidaymakers.

Following the retirement and tragic passing of the original Sticky Vicky, her daughter María briefly took over the iconic adult magic shows. Today, María has largely stepped away from the stage, and the "Sticky Show" legacy is carried by several entertainers who perform nightly in Benidorm's English Zone:

• Carmen Snake — well-known for her appearances on Spanish television, she performs nightly across three different venues: Palladium at 12:45am, Rockerfellas Cabaret Bar at 1:30am and Zodiac at 2:15am.
• Stickystar Magic Show — another popular act carrying on the tradition, frequently performing at The Red Lion on Calle Mallorca.
• Insomnia Benidorm's 7pm Sticky-style show — a 15-minute interactive cabaret performance, two slots a night, the easiest way to catch a Sticky Vicky style show without staying out until 2am.

For up-to-date schedules and exact show times, it's always best to check the blackboard signs outside the bars in the Square.

If you're booking a stag or hen party, you can purchase packaged "Sticky Magic Show" or "Sticky Interactive Show" passes through event companies. These guarantee reserved seating and (if you want it) on-stage participation — a much safer bet than rocking up to a packed bar at 1:30am with 14 mates and hoping to all get in together.

• Packages typically cost £15–£25 per person.
• Reserved seating included, with priority entry and a host on the door.
• On-stage participation can be added — pick your "volunteer" in advance.
• Most packages are bookable through UK stag & hen specialists or Benidorm-based event operators.